About Source Marketing

The company serves clients in the UK, France and beyond. The inspiration for its name comes from the hot springs in the spa town where it is based, as well as the fact that it offers a rich source of marketing experience.  It is run by Madeleine McMullin.

Madeleine has many years experience in the business world both in the UK and abroad, primarily in Japan and other Far Eastern markets. She has worked with big brand names in the interiors and design industries such as Wedgwood, Denby, Sebastian Conran, Laura Ashley, Hemingway Design, as well as many companies in other industries.  She has been very involved in the tiling and construction industries, firstly as Marketing Director at British Ceramic Tile and then since setting up on her own 11 years ago and writes for Tile & Stone Journal, one of the industry magazines.

She has spent the last 9 years in France and has a master's degree in marketing from the Ecole Supérieure de Gestion et Commerce International (International School of Management & Business) in Paris. 

Madeleine is a chartered member of the Chartered Institute of Marketing.